khalilishojaei,V. and khodadadhoseini,S. H. (2013). Conceptualization of Integrated Brand Engagement (IBE) with Globalization Approach and Grounded Theory Strategy (The Case of Automotive Industry. Iranian Journal of Trade Studies, 17(68), 175-200.

khalilishojaei,V. , and khodadadhoseini,S. H. . "Conceptualization of Integrated Brand Engagement (IBE) with Globalization Approach and Grounded Theory Strategy (The Case of Automotive Industry", Iranian Journal of Trade Studies, 17, 68, 2013, 175-200.

khalilishojaei V., khodadadhoseini S. H. (2013). 'Conceptualization of Integrated Brand Engagement (IBE) with Globalization Approach and Grounded Theory Strategy (The Case of Automotive Industry', Iranian Journal of Trade Studies, 17(68), pp. 175-200.

V. khalilishojaei and S. H. khodadadhoseini, "Conceptualization of Integrated Brand Engagement (IBE) with Globalization Approach and Grounded Theory Strategy (The Case of Automotive Industry," Iranian Journal of Trade Studies, 17 68 (2013): 175-200,

khalilishojaei V., khodadadhoseini S. H. Conceptualization of Integrated Brand Engagement (IBE) with Globalization Approach and Grounded Theory Strategy (The Case of Automotive Industry. Iranian Journal of Trade Studies, 2013; 17(68): 175-200.